The other day, after months of renovation, preparation and anticipation, Dover Street Market Singapore finally opened their first outlet in the region at Dempsey Hill. The event, of course, was like any other hyped event. It attracted a slew of people in the streetwear culture and was definitely quite a monumental event in terms of streetwear culture here in Singapore because it meant that one of the major streetwear retailers made the decision to have their own brick-and-mortar store here in Singapore, effectively putting Singapore on the global streetwear map.
The usual process ensued, dozens of people from all sorts of cultures, united under the name of streetwear, came to be part of the event, the opening of Dover Street Market Singapore. There were to be limited releases as well which was one of the reasons why people came for the opening. I anticipated experiencing the usual process, queueing, seeing all sorts of people flexing all sorts of hyped cops of theirs, media coverage of the event and best of all, of course, getting a chance at copping some of the rare and hyped items that were going to be released.
Then it hit me. I had always been questioning myself why I was into this sort of thing, why I got into the whole streetwear culture. Some say it is the want, the desire to define yourself outside of the conventional society, flexing limited pieces that others don’t have and finding identity through what you had managed to get, sure, it could be that. Some say it was the overwhelming feeling of reward, being able to cop rare pieces, shoes and such and show them off to those who don’t have it, maybe it could be that. Some even say it could even be the money, the possibility of buying a limited release for a mere $200 and selling it for more than five times worth that, raking in profits without even having to get out of your comfy desk chair, hell, even I can at admit that it could be that.
The thing is, the problem, with all of that, was that it struck me as a very materialistic view, all of it had to do with reaping happiness from a form of materialism, whether it was from limited items to the money earned from them. I was really confused, why do I continue striving for something that only brings about happiness through materialistic gains? Yet somehow, it still felt so right to be a part of it. I tried to find out what it was. Initially, I thought it was the problem with how people define materialism, that maybe materialism wasn’t actually a problem and I tried to find out why materialism is regarded so distastefully, but that lead to nowhere. I came across an article one day that said that materialism isn’t a problem but only when you spend money on experiences. I had a deeper understanding of this back when I posted about the story of the mother and her child sharing a cake awhile back but I didn’t think to apply this anywhere else.
Then came that day, that day when I was ready to go queue up for the grand opening of Dover Street Market Singapore. People always ask “why waste your time?”, “why would you spend so much of your time queueing up just to spend money on overpriced things?” and then I realised why. It wasn’t about the things, it wasn’t about the money, it was about the stories that arise from it, it was about the grand experience that came along.
When I spend hours on hours queueing up for a hyped release, sure I may be going in with the goal of purchasing and maybe even reselling that hyped piece. And sure, there is a price tag to that, and there are profits to be made. But the experience, the stories that I earn from it are priceless. I end up meeting new people with whole stories about why they are wearing what they are wearing, how they managed to cop what they copped. People from all walks of life, mind the cliche. Each item that I own, carries a whole story and experience that I get to share with other people who have their own stories and experiences as well. It isn’t about the item, but what the item represents. I realised there and then that this is why I appreciate this culture because that’s just what it is, a whole other culture and the experiences that go with it are the reason why I will be a part of it.